Audio books – the good, the bad and the promising

“Listening is the new reading” promotes the banner as soon as I log in my Audible account, but is it? Is it really the new normal? I do believe that people have different approaches how to learn things. For example I’m a person who needs to see or feel emotions to remember. A brand story…

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There’s nothing like a Virgin

I remember the first time I heard about Virgin airlines and spent a minute thinking if there’s a different meaning to this word besides the one I knew, because it did not make any sense to name a company Virgin. More than a decade and two autobiography’s later it totally makes the point. As I’m…

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